Last month, I was scrolling through Instagram and noticed that everyone seemed to be sporting long, feathery and full eyelashes. After a bit of digging, I found out they’re all getting a treatment called LVL from Nouveau Lashes, which is essentially an extreme version of the eyelash perm using more sophisticated chemical combinations, followed by a dye job to add depth to the lashes. Obviously, I booked in for the treatment *immediately* using my BLOW LTD app, which sends a qualified therapist straight to your home for ultimate comfort and convenience.
A bit of backstory; I’ve always battled with my natural lashes; they’re short and blonde (I am brunette) and without mascara, I can look like I don’t have any at all. For that very reason, I categorically get them dyed before every holiday so that I can go mascara-free on the beach. With a holiday imminent, I couldn’t wait to take my dye-job to new levels with LVL.
How does a lash lift work?
My LVL therapist arrived and explained the treatment. The first step is applying shields around the eye area to protect the skin and then taping down the lashes to ensure precise application. Then, time for the lifting balm, which stimulates a chemical process at the root of the eyelash to break down the disulphate bonds and allowing them to become malleable. The next step is applying the volumising fix gel, which reforms the disulphate bonds into a new, curled up shape, and is what ensures maximum volume. Finally, a quick dye job to amplify the results and you’re good to go for 6 – 8 weeks!