Olaplex has quickly become the hair treatment hero salons and millions of beauty fans can’t live without. It’s hardly surprising; the breakthrough technology repairs severely damaged hair, which is great news for those of us who bleach or dye our locks regularly.
Kim Kardashian is a self-confessed fan, who says, “When your hair is really damaged, if you sleep in that, it really works. I notice a huge difference,”
Originally a three-step system, with two in-salon and one at-home treatment, we’re crazy excited to announce there’s now a step four and five – a treatment shampoo and conditioner to use at home.
Formulated with Olaplex’s patented bond-building chemistry to strengthen hair, alongside other ingredients to hydrate, boost shine and reduce frizz, both are free from sulphates, parabens, gluten and are vegan-friendly.
Already launched in the US, where people are going wild for it, the Bond Maintenance Shampoo No.4 and Conditioner No.5, £25.85 each, caused a buying and review frenzy and NOW they’ve finally landed in the UK.
They’ll be available nationwide by Jan 2019, but if you can’t wait that long, and we sure know we can’t, you’ll find the first stocks at the Samantha Cusick’s or Billie Currie’s (Billicurrie.com) salon.
Want to know more on the five steps and how it really transforms damaged locks? Here’s the lowdown and our beauty editor review…
It’s a system that permanently rebuilds the damaged disulphide bonds in your hair that are broken during the chemical process. If you’ve over-bleached or had your hair highlighted for years, Olaplex allows you to rebuild the strength, structure and integrity of your hair; a ‘reset’ for your locks, if you will.
The system has allowed colourists to do work that they’d only ever dreamed of before. Black to white blonde in one session? No problem.