Rihanna’s Savage X Fenty Show was one of the most talked about shows at New York Fashion Week and now we’ve been given into Rihanna’s creative process for her latest lingerie collection via a stream of the show on Amazon Prime.
Rihanna is an absolute icon who has consistently dominated the music charts, created a game-changing beauty collection, given back via her humanitarianism efforts and now, is making a major foray into fashion.
Modelled by incredible, diverse talent, celebrating all genders and sizes, and featuring performances by the hottest music artists, it’s the most empowering spectacle we’ve seen in a really long time (and we’d expect nothing less from Rihanna, naturally).
Featuring performances by huge names like Halsey, Migos, DJ Khaled, Big Sean, A$AP Ferg, Fat Joe, Fabolous and Tierra Whack and a combination of models, actors and dancers including 21 Savage, Alek Wek, Aquaria, Bella Hadid, Cara Delevingne, Christian Combs, Gigi Hadid, Joan Smalls, Laverne Cox, Normani, Paloma Elsesser, Slick Woods, and more wearing the latest savage styles on the runway, it was an absolute spectacle.
“I couldn’t be more excited that everyone will have full access to The Savage X Fenty Show this year,” Rihanna said. “We are working on creating a bold, sexy, super energetic experience for our viewers.” And she pulled it off with aplomb.
Discussing Rihanna’s cultural influence, Jennifer Salke, Head of Amazon Studios, said: “Rihanna has conquered the worlds of music, film, beauty and fashion. She has re-invented the idea of what fashionable lingerie should be for a global customer. The brand authentically reflects empowering statements of inclusivity, body positivity and fun! The Savage X Fenty Show promises to be a ground-breaking and truly unique experience and we’re thrilled to give our global customers an exclusive front row seat.”
Inspired to create a line of intimates that complements a variety of shades and shapes, Savage X Fenty celebrates fearlessness, confidence, and inclusivity. In partnership with TechStyle Fashion Group, the label has disrupted and redefined the marketplace with its accessible price point and extensive assortment.
Want a slice of the collection? For the first time, Savage X Fenty is now available on Amazon Fashion with the new Fall/Winter 2019 collection on sale September 20. The bold new collection features embellished details, must-have Logo Lounge essentials and daring teddies in sizes ranging from 32A-42H and XS-3X.
Is there anything Rihanna can’t do?