Boots is getting a *major* makeover and you’ll be rushing to your local high street

Plus, a full spectrum of every lipstick, liner, shadow and foundation shades going, all in on space with room to play, snap, and chat, with maybe a little impartial advice along the way. Sound good?

What’s your dream beauty playground? Ours would include a mix of cult skincare, some high street heroes and our fave designer makeup brands, alongside some new names we’ve yet to discover.

We’re in, and can share that’s it’s coming to a high street near you soon at Boots. Yep, really!

The brand has almost 170 years of heritage in making us look great and feel better, but the Boots beauty team now have their sights firmly set on your makeup bag, skincare shelfie and perfume wardrobe, inviting you in for a whole new beauty experience.

Think play tables, selfie experiences, trend zones, curated beauty edits, and if you need a little help choosing from the 1000’s of products, you’ll have the choice of chatting to brand experts or new, impartial advisers who can guide you through the 5,000 lipstick options in-store to find your perfect texture and shade.

New brands you’ll be able to browse include Becca, Dior Backstage, Tony Moly, Ole Henriksen, Tan Luxe, Isle of Paradise, Nip Fab, Soaper Duper, Maui Body, Nude by Nature, Bondi Sands, BYBI, Balance Me – with more to be announced.

This beauty reinvention will see 24 stores nationwide receive a mega makeover, throughout Spring/Summer 19, with a London Covent Garden flagship.

And with 90% of the population living within 10 minutes of a Boots store there’s no need to go without – thanks to a new Order Collect service you can add to basket online (or in-store) by 8pm for pick up after 12pm the next day. Concealer emergency or new shadow required – they’ve got you sorted.

Want to see it and play first? Boots are revealing all that’s new in beauty at the GLAMOUR Beauty Festival in association with Boots, at London’s Saatchi Gallery 8th-10th March.

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