July 17, 2024

Here’s how to create an iconic ‘insta eye’ in just a few simple steps

Your Insta feed may be a hotbed of major makeup inspo, but stop scrolling through popping cat eyes and sharp-as-hell cut creases and claim a slice of the Insta impact for yourself.

Huda Beauty Matte Metal Melted Shadows, £22, make super-easy work of the most-liked eye looks right now. The genius dual-end, matte and shimmer liquid shadows give you unlimited options, with a doe-foot applicator for a big colour drop and a precision liner for that defined edge.

The matte formula is waterproof, oil-absorbent and so highly pigmented that a quick swipe is all you need for mega impact that won’t budge. Flip the shadow stick around to meet metal glitter with a tiny paintbrush allowing easy cut crease, liner and graphic applications. Enjoy the simple impact of matte or glitter alone, or pair them and build up in seconds to make a statement.

Can’t wait to try it yourself? Here are some insta-worthy eye looks to get you started.

Cut-crease chic:

Prime with a soft blend of matte powder above and below the cut crease, then define with the glitter liner.

Dice with drama:

Swipe the matte formula across your lid and blend it out with a soft brush. Build the layers of colour to dial up the drama.

The power play:

Layer two matte shades, highlight the inner corners of your eyes with the glitter formula and add a graphic line that moves from matte to glitter along the lashline.

Don’t forget to visit our Huda Beauty stand at the GLAMOUR Beauty Festival in London from 8th to 10th March. Tickets available on Eventbrite now. Huda’s expert make-up artists will be offering selfie-ready, cut-crease looks, so you can live your own glam-squad moment.

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