This incredible Instagram account is dedicated to letting you in on the cult Zara buys before everyone else

Well, today’s your lucky day, because the high street store has launched a new Instagram account to showcase the most stylish and Insta-worthy pieces from the current collection.

Have you ever wished there was a way to sift through Zara’s “New In” section and snap up the all the cult pieces of the season before they sell out?

The new account, @livingzara, is a collaborative project which sees a different influencer take over the account each week to share the clothes they’re living, loving and wearing non-stop.

“The Living Zara Instagram account is a collaborative project between Zara and a handful of carefully chosen individuals who may be seen as interesting or inspiring within the industries that they operate,” Zara told the Standard.

Those influencers aren’t just fashion lovers though, but all kinds of cool women drawn from the worlds of art, architecture and music, with their fingers set firmly on the cultural pulse.

Since its debut eight weeks ago, Zara Living has welcomed a host of the hottest influencers on the block to its feed, including Courtney Trop (@alwaysjudging), Monica Ainley (monicaainleydlv) and Stella von Senger (stella_vonsenger), who have been showcasing major sartorial inspiration in time for summer.

Happily, you can add this season’s biggest trends to your basket as you scroll, thanks to Instagram’s shopping feature. Zara have also added a new ‘Living Zara’ section on their website, which you can find by navigating your way to the ‘Cornershops’ tab on the homepage.

From statement oversized shirts to polka dot tea dresses, here are five cult pieces from Living Zara you can shop right now. Nothing left to do but hit ‘follow’…

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