Well, guess what? Primark have jumped on the bandwagon too and it seems bloggers have noticed. The Vitamin C range, which dropped in 2019, has been one of the retailer’s top-selling beauty ranges.
Budget skincare is having a big moment right now. These low-cost, high performers have proved that they’re just as capable of taking on the big guys and that they’re no less hard-working than their higher-priced counterparts. This is something brands such as The Ordinary have educated us all in, becoming consumer champions with their powerful, ingredient-led formulas that have been hailed as “game-changing” by beauty lovers everywhere – with some of their best-selling products costing a purse-friendly £4.
Vitamin C-based skincare has become a go-to ingredient because of it’s brightening and pollution-fighting properties – while we can get the vitamin from our diets, it reaches the skin at the very end of the digestion process so using it topically helps give us a more efficient dosage.
Linda Blahr, Head of National Training at SkinCeutical, told GLAMOUR, “[vitamin C] supports and strengthens skin cells to fight against environmental aggressors such as UV, Infrared Radiation and pollution, which are the main culprits of oxidative stress in skin,” helping us glow and look fresher.
Primark’s Vitamin C collection includes the Vitamin C Energizing Jelly Cleanser (£4), Vitamin C Daily Brightening Moisturiser (£3) Vitamin C Brightening Serum (£3), Vitamin C Brightening Face Mist (£3), Vitamin C Glow Revealing Pads (£2) and Vitamin C Revitalizing Bubble Sheet Mask (£1.50).