Just because your wedding dress is likely to be the most considered purchase of your life, it doesn’t mean it has to be the most expensive. And with a hundred other things to spend your money on (we’re talking venue, bridesmaids dresses and the free bar), it’s no surprise brides are opting for cheaper gowns.
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They’re not compromising on style, though – there are tonnes of stylish wedding dresses from mid-range designers (Self Portrait, Sachin & Babi and Iro) and high street stores which look so much more expensive than they actually are. Your guests will never know.
Alongside this year’s preference for cheaper wedding dresses comes a preference for simple wedding dresses, too. Not only are clean-cut wedding dresses seriously on-trend, but they can be worn again after the big day. You get more for your money by keeping things minimal.
At Bridal Fashion Week, wedding dress silhouettes were simpler than ever – a trend which was undoubtedly kick-started by Meghan Markle with her breathtakingly paired-back Givenchy gown.
At Roland Mouret, Cushnie Bridal, Sophie et Viola and Galvan Bridal we saw contemporary cuts and a welcome lack of volume. Contrary to all-over lace, lengthy trains and puffed sleeves, this trend is all about the cut, the tailoring and the *seriously* flattering fit. And we’re here for it.