05.12.2021

Can rent summer’s hottest super sustainable dress for just £4 a da

But every now and then the fashion Gods see our forlorn faces, and treat us by swapping both of those ‘inevitable’ scenarios with something a whole lot more appetising.

We’re talking high street, affordable, model-approved and – the real clincher – sustainable.

Sound too good to be true? We thought so too, until Kendall Jenner stepped out in what has quickly-become *the* dress of the summer.

Sharing an idyllic picture of herself sipping rosé, while we must admit that it took us a moment to peel our eyes away from the picturesque location, it was the spherically-printed lilypad dress that next caught our eye.

We all know that feeling, when you fall in love with a dress worn by a celebrity or an influencer, but don’t even bother acting upon it because it’s almost definitely either custom-made or ludicrously expensive. Sometimes both.

The product of one of our favourite sustainable and ethical labels, London-based House of Sunny took inspiration from the paintings of David Hockney for the midi’s recognisable print and added cut-outs to the back to soften the impact of the knit.

Undoubtedly a different kind of ‘summer’ to the one we were expecting, with very little in the way of events or human contact we’ve had to look to Instagram to help us decipher what looks are proving particularly popular. And if our feeds are the be believed, there’s no competition for House of Sunny’s Hockney dress…

Having sold out three(!) times, the dress is now available for £98 on pre-order for its fourth drop, where it’ll be shipped from the first week of September.

If you can’t wait that long, however, there is an even more sustainable way to get your wear of the summer’s hottest dress.

Available on fashion rental app ByRotation, you can loan the Hockney dress for just £4 a day… Don’t you love it when sustainable fashion goes circular? We certainly do.

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