A pioneer in the body confidence movement, Felicity Hayward, joins an eclectic mix of models and activists to support the brand’s new movement.
Celebrating women and empowering them to be true to their own individuality is something we champion here at GLAMOUR.
So, when we feasted our eyes on Simply Be’s new campaign, we had a hell of a lot of time for it.
The #morethanourbodies campaign encourages women to tell the world their story through their fashion choices; plus, it stars some of our favourite models.
Sonny Turner, body positivity activist, Clementine Desseaux, founder of the All Woman Project, and Leah Vernon, feminist writer and public speaker, star alongside Felicity in the campaign, showing how they use their style and ideas to express themselves, feel great and inspire confidence.
A spokesperson for Simply Be said: “We’ve created a campaign that simply celebrates women for whatever it is that makes them unique.
“Fashion plays a huge part in self-expression, so we’re encouraging all women to use their style to champion their individuality.
“There’s no better time to embrace new trends and create a new look than autumn; September marks a fresh start for fashion and with it comes a great opportunity to adopt a new perspective.
“No matter how you choose to express yourself, at Simply Be we’ve got the hero pieces that fit. ”
We’re into it.
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