Photo: Courtesy of Instagram
For years the idea of wearing a scrunchie out in public was considered ludicrous to any fashionable female, (after all, who could forget that Sex & the City episode?), but the polarizing hair trend from the ’80s is finally making a major return, popping up on both the runways and topping off a slew of covetable celeb looks, making the hair accessory we once scoffed at suddenly enticing all over again, proving that when it comes to fashion you should never say never when it comes to ruling out a trend.
The scrunchie of today seems cooler and way more sophisticated, especially when compared to its retro cousin from decades ago, with bow-like detailing, luxe fabrics, and pretty trimmings making the trend seem even more alluring. Whether you decide to rock one on vacation or top off your Saturday night look, you can’t go wrong trying the trend.
Jen Atkin x Chloe + Isabel Velvet Bow Scrunchie, $26
Celebrity hairstylist Jen Atkin dreamed up these incredibly chic and ultra-feminine bow scrunchies in the trendiest fabric of the season, which are perfect for creating ethereal updos.
Claire’s Metallic Gold Lurex Scrunchies, ($4.99; claires.com)
Embrace the disco vibes of the gold lurex fabric, which makes this stylish find perfect for a glam night out.
AEO Pom Pom Scrunchies, ($10.95; ae.com)
The pom pom detailing makes these scrunchies perfect for lazy vacation days.
Balenciaga Chouchou textured-leather hair tie, ($195; netaporter.com)
Do you really need a $195 designer scrunchie? Probably not, but you may feel infinitely cooler with the ruched leather item adorning your wrist, (when it isn’t holding your hair back, of course).
Printed Srunchie, ($6 for one or 3 for $12; freepeople.com)
From pretty paisley prints to bold brocades, Free People has a slew of stylish options for spring.
Scrunchie Queen Cardi B ‘Oooowwww’ Hair Scrunchie, ($9.96; asosmarketplace.com)
What could be better than rocking a scrunchie?! Rocking a scrunchie with Cardi B’s face on it. The brand behind the ‘Kanye Loves Kanye’ hair ties and Migos accessories is giving the ruched design the Cardi B treatment.
Vintage Scrunchie, ($35; mansurgavriel.com)
The minimal yet chic fashion brand is a major supporter of the retro hair trend, offering up pretty options in an array of prints and vintage fabrics.